The Journal

small business marketing

Articles and practical guides filed under small business marketing.

September 19, 202624 min read

8 Loyalty Card Ideas for Small Businesses

Explore 8 loyalty card ideas for cafes, salons, bakeries, and micro-merchants, with practical reward structures and digital wallet implementation tips.

loyalty card ideas loyalty programs digital stamp cards

September 11, 202616 min read

Customer Referral Programs That Turn Regulars Into Advocates

Learn how customer referral programs work for cafes, salons and micro-merchants. Types, incentives, tracking and real examples to grow repeat business.

customer referral programs referral marketing loyalty programs

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